Akasha
Branding | Design | Copy | UX/UI
We developed AKASHA’s brand identity by translating elemental wellness into a refined visual system—balancing natural textures, calming tones and intentional design to reflect Maxine Harry and her healing philosophy.
About the Project
-
Collaborated with Maxine to uncover the essence of AKASHA as a sanctuary for healing, ritual and transformation
Defined a brand narrative that honors her personal energy, spiritual roots and her mission to bring wellness to both individuals and luxury spaces
Clarified the dual offering—deeply personal wellness services and high-end B2B partnerships for villas, retreats and hotels
-
Designed a brand identity inspired by Maxine’s iconic headwrap—symbolizing a shell, sacred spiral and the unraveling of what no longer serves
Developed a calming, intuitive website and social media splash that clearly presents her offerings for both private clients and hospitality partners
Created elegant, cohesive stationery and brand materials that reflect clarity, grace and professional presence
-
Positioned AKASHA for expansion in both personal wellness and B2B service partnerships
Built a visual and verbal foundation for seamless communication with high-end hospitality partners, retreats and luxury wellness spaces
Empowered Maxine to step into her role as both practitioner and brand—aligned, authentic and ready for growth